FOUNDER • SPEAKER • ADVISOR
Kirsten Taylor — Helping the world sleep naturally
Naturopathic Sleep Specialist, Founder & CEO of SleepDrops International. With nearly two decades of research and leadership, Kirsten has helped hundreds of thousands worldwide transform their health through better sleep.
Meet Kirsten Taylor: New Zealand's Sleep Specialist
Kirsten Taylor is recognised as New Zealand’s leading Naturopathic Sleep Specialist. With over 20 years’ experience as a naturopath, medical herbalist, and clinical nutritionist, she has combined clinical practice, product formulation, research, and entrepreneurship to improve the sleep and wellbeing of hundreds of thousands worldwide.
She is the Founder and Chief Formulator of SleepDrops International, a multi-award-winning company and New Zealand’s leading natural sleep supplement brand, holding 60% of the market share. Kirsten is also a board-level director, keynote speaker, author, and mentor to health practitioners.
50%
With 20+ years of expertise, Kirsten has pioneered the field of naturopathic sleep medicine. She has led international clinical trials, formulated award-winning natural health products, and trained practitioners in functional medicine across New Zealand and abroad. Her work has consistently pushed the boundaries of research-driven natural therapeutics, earning recognition from media, industry, and government innovation grants.
50%
Kirsten’s journey is driven by a deep passion for helping people restore balance and vitality through better sleep. She combines holistic wisdom with scientific evidence, creating practical solutions that empower individuals to thrive. Whether through innovative supplements, public speaking, or mentoring practitioners, Kirsten’s mission is simple: to make quality sleep and wellness accessible to all.
Recognitions & Achievements
Empowering Sleep Solutions
Kirsten's Professional Journey
Throughout her career, Kirsten has dedicated herself to understanding the complexities of sleep. From her early days as a general naturopathic practitioner with a focus on natural fertility to her current role a naturopathic sleep specialist and owner of SleepDrops International Limited® and CleverSleep®, she has gathered invaluable insights into what truly helps people sleep better. Her journey reflects a deep commitment to holistic well-being, combining comprehensive testing and data analysis with the use of medicinal compounds and herbal extracts tailored to each individual’s needs.
2003-2025 - Education & Practice
After completing her studies Kirsten firmly established herself in the following clinical practice and as a highly regarded educational consultant:
- Highly successful private naturopathy clinic (2003–2012) specialising in Natural Fertility and sleep medicine
- Practitioner Consultant & Technical Advisor at Pacific Health and Fitness (2004–2007) specialising in hair tissue mineral analysis, functional medicine interpretation and Delayed IgG Food Intolerance test interpretation,
- National post graduate practitioner trainer of Homeobotanical Medicine (2007–2010).
- Author and lecturer of tertiary modules at Wellpark College (2007–2014) including Managing a complimentary Medicine Practice and Sport Nutrition
- Developed and delivered Sleep Medicine modules at the South Pacific College of Natural Therapies (2016–2019)
- Founded the New Zealand Sleep and Wellness Centre 2020 until 2024 – A multi-modality clinic specialising in functional medicine for complex sleep and wellbeing disorders.
- CleverSleep Medicine Review and Sleep Reset Programmes at www.cleversleep.co.nz
2024-Present - CleverSleep Medicine Review and Sleep Reset Programmes
As part of her ongoing mission to advance sleep medicine, Kirsten developed the CleverSleep Medicine Review and Sleep Reset Programme — an online service integrating pharmacy-led medication review with personalised sleep coaching. Delivered by Kirsten Taylor, along with an experienced pharmacist and former Pharmaceutical Society President, the programme helps participants identify medication-related sleep issues and adopt strategies to fall asleep faster, reduce awakenings, and restore deep, restful sleep.
Available at www.cleversleep.co.nz
2009-Present - Founding of SleepDrops
Kirsten Taylor founded SleepDrops International in 2009, combining her expertise as a naturopath, medical herbalist, and clinical nutritionist with her passion for sleep science. As the company’s Chief Formulator and Research Lead, she pioneered the development of innovative naturopathic sleep and wellness products, which have since become household names in New Zealand and abroad.
Through her leadership, SleepDrops has grown into New Zealand’s #1 natural sleep supplement brand, holding over 60% of the national market share (Euromonitor 2025). The brand’s rapid success was marked by the fastest national retail launch in NZ history (2012) and has maintained category leadership for more than 16 consecutive years.
Alongside commercial achievements, Kirsten has led ongoing clinical research programmes and authored educational resources for both health professionals and consumers, ensuring the products are not only effective but supported by science. She continues to drive the company’s strategy, innovation pipeline, and international expansion while mentoring practitioners and building the future of sleep medicine.
2015-2025 - Governance & Board Roles
Kirsten has held multiple governance and leadership positions across business, community, and industry. She served on the Board of Directors of the Auckland Chamber of Commerce (2015–2021) and as a Trustee of the Auckland Santa Parade Trust (2017–2021). She is a Professional Company Director with the NZ Institute of Directors (2020–present) and has served on the board of GreenFern Industries, an NZX-listed medical cannabis company (2021–2025), where she was appointed Chairperson (2024–2025).
Words from Her Valued Clients
Book a 15-Minute Intro
Available twice per day between 10:30am and 4:30pm